Reverse Mortgage Lead Generation Program

For companies that offer Reverse Mortgages and do not have in-house lead generation capabilities, Fidelity offers a Reverse Mortgage lead generation program. We will supply you with an exclusive lead generated solely for your Company. We do not re-sell the same lead to another Mortgage Company EVER.

Our telemarketers do the data mining for you from targeted homeowner databases and supply you with only people currently interested in a Reverse Mortgage. Each lead is delivered throughout the day 9-6 pm as it is generated. We download leads off the predictive dialer every half hour and deliver the lead(s) within 30 minutes of it being generated.

Or we can transfer the lead live in real time as it is generated

We start with a calling list of the prospects that would most probably benefit from a HECM.

• Homeowners 65+
• Income less than $40,000
• Home Value $150,000+
• 60%-100% Equity in their home ( Never greater than 40% LTV)

We set a solid per lead price so you aren't guessing how much your leads will cost you. Some of our competition charge hourly and never live up to the estimated number of leads converted per hour. With FDMG you know exactly what you are getting and exactly how much it will cost per lead.

Reverse Mortgage Live Transfers

Sometimes the prospect isn't home at the set Call Back time or the wrong spouse picks up the phone and says "Not interested" Sometimes their memory fails by the time you get them on the phone.

To eliminate any call back problems from receiving a paper lead sheet, we offer real time live Transfer Reverse Mortgage leads. Within 10 seconds of us gathering all their information and determining interest, we transfer the call to you live.

You receive an unique URL link. As you are talking to the prospect live, all their information is in front of you on the computer screen. You will know their Home Value, Mortgage Balance (if any), Age, Age of spouse, Names on Title, Reason they need extra money (Medical bills, Home improvement etc.) We have already qualified them for interest in HECM, Equity, and Home Value as well as no under age 62 persons on title. All you have to do is set the appointment.

We give you the choice of having the lead transferred live, directly to your Loan Officers or sent on a lead sheet within 100 minutes of being generated with a CB time set by customer.

There are a lot of Seniors out there who are Cash Poor and Equity Rich.  If you are licensed to offer Reverse Mortgages we can supply you with a endless pipeline of good prospects anywhere in the USA

Reverse Mortgage Leads are a flat $45 per lead. No quantity discounts

Real Time Live Transfers are a flat  $60  per lead

Reverse Mortgage Direct Mail

Reverse Mortgage Postcards

Our clients are getting a tremendous response on Reverse Mortgage Postcards. With the equity boom of the early 2000s there is a huge amount of seniors that are equity rich and cash poor. We mail to a specialized list that is the most likely to benefit from a Reverse Mortgage.

We target Homeowners ages 67+ with at least 60%+ equity in the home as well as Home values over $150,000 and Household income below $40,000.

We consider a direct mail lead too be vastly superior to TV leads because

• You can control the Home Value and LTV of the prospect by the mailing list used
• You can target lower income households with equity and 150k+ Home Values
• You can target older Homes more likely to be in need of Home Improvements.
• You can eliminate mobile and manufactured homes.
• By targeting 67+ Ages, you eliminate most under age 62 spouses on title.

Sample ROI Scenarios Using Fidelity Data’s High Impact Direct Mail Formula*

Using a Mortgage Company as an example

Scenario #1:

5,000 mailed 1% response rate 50 Phone Calls 5 (10%)Total Closed Loans
Total Avg. Revenue @ $3000 per closed loan = $15,000
RME total cost = $2,300
Return on Investment = $12,750

Scenario #2:
5,000 mailed 2% response rate 100 Phone Calls 10 (10%)Total Closed Loans
Total Avg. Revenue @ $3000 per closed loan = $30,000
RME total cost = $2,300
Return on Investment = $27,750

Scenario #3:
5,000 mailed 3% response rate 150 Phone Calls 15 (10%)Total Closed Loans
Total Avg. Revenue @ $3000 per closed loan = $45,000
RME total cost = $2,300
Return on Investment = $42,750

Pricing

All inclusive pricing

Printing, Addressing, Targeted Mailing List and Postage

45 cents per postcard

5000 4.25 x 6 postcards --$2350

5000 6 x 9 extra large postcards -- $2850

There is one time $75 set up/design fee to make unique plate for your company including your logos, photos and unique copy. Each card is customized for your Company and includes your logo, any graphics or photo(s) you would like

Please call or e-mail us and we can show you how to you can have warm, responsive Reverse Mortgage leads in your loan officers hands.

info@fdidata.com   (866) 550-7858    Toll Free USA and Canada    9am-6pm EST

 Outside USA Call  (954) 570-5818

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